Beauty Launches

New EOS Lip Care Line Features Italian-Inspired Flavors

A spritz and gelato flavors inspired the limited edition EOS lip care line, a part of the brand's FlavorLab collection.

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By: Marie Redding

Senior Editor

EOS lip care—new flavors inspired by Italian drinks & desserts in the FlavorLab collection.

“Bottling Euro Summer” is the theme of the new EOS lip care line. The product names, flavors, and packaging are inspired by spritz cocktails, limoncello, gelato, and more Italian indulgences. The limited edition line is part of the brand’s FlavorLab collection.

The new EOS lip care line includes lip balms in tubes and twist-up sticks—and mini lip balm tubes. There’s also a new format—the Overnight Lip Mask. The hydrating overnight treatment claims to deliver visibly smoother, pillow-soft lips by morning.

“This collection transforms lip care into something more playful, immersive, and crave-worthy,” says Soyoung Kang, President of EOS.

“#eosflavorlab is all about bringing the latest trends in taste, flavor, and food into our portfolio,” she adds. “With consumers leaning into escapism, indulgence, and sensorial self-care, we saw an opportunity to capture the energy of Euro Summer – from spritz culture to dessert-inspired flavors – and bring it into everyday routines,” she explains.

The flavors include Tangerine Spritz, Strawberry Limoncello, Raspberry Rosé, Espresso Martini, and more. There’s also  Pistachio Gelato, Vanilla Cannoli, and Crème Brulée.

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